Online Store Module

Direct sales, reservations, and invoicing from the establishment

🟢 General Introduction

The GanFarm Online Store Module allows agricultural producers, rural establishments, and agri-food ventures to sell products and services directly, without intermediaries and with complete control over the commercial process.

From a single platform, the producer can offer physical products, services, reservations, manage payments, invoicing, customers, orders, and analyze sales performance, all integrated with the productive operation of the field.

This module is designed for farms, smallholdings, dairies, gardens, nurseries, mixed establishments, rural ventures, and producers selling to the public, whether in person, online, or a combination of both.

🛒 Online Store Panel

The Store Control Panel serves as the operational center for the establishment's digital commerce.

From this dashboard, the producer can view in real-time:

• Total revenue generated

• Number of orders and reservations

• Unique customers

• Average ticket per sale

• Sales trend by period

• Best-selling categories, products, and services

• Top customers

Date filters (last 7, 30, or 90 days) allow for the analysis of commercial evolution and decision-making based on real data.

⚙️ Store Configuration

GanFarm allows for store configuration without technical knowledge, adapting it to the reality of the establishment.

Key configuration options:

• Enable or disable online sales

• Enable online reservations

• Define a custom public URL for the store

• Display location, staff, and working hours

• Configure manual orders (phone or in-person sales)

• Activate promotional codes

• Define requirements at checkout (email, phone, deferred payment)

💳 Payments, Taxes, and Invoicing

The module includes a flexible payment configuration, adapted to rural and commercial realities:

• Cash payment

• Check payment

• Online payments with credit card

• Deferred payment (invoice)

• Integration with payment gateways

• Default tax definitions

• Shipping or pickup costs

• Accounting separation by product

All information is automatically integrated with the Invoicing and Accounting module.

🧾 Market Orders

From the Market Orders section, the producer can:

• View all orders in real-time

• Filter by status, date, or payment method

• Manage pending, confirmed, in process, or delivered orders

• Create manual orders

• Edit, confirm, or cancel orders

• Associate products, customers, and delivery methods

Each order maintains its complete traceability from purchase to delivery.

🧾 Integrated Invoicing

The module allows for issuing and managing invoices associated with orders and services, with:

• Payment status (paid / pending)

• Associated customer

• Item details

• Automatic totals

• Tax history

• Export for accounting

This eliminates external spreadsheets and keeps the entire commercial operation organized.

📦 Product Management

From Store Products, the producer can:

• Create physical or digital products

• Define prices, stock, and alerts

• Upload real images of the product

• Assign categories

• Control stock status (high, low, out of stock)

• Easily edit and deactivate products

Products can be food, supplies, plants, fruits, vegetables, meats, services, consultations, or reservations.

👥 Customers and Public Visibility

The store can display to the public:

• Business information

• Location of the establishment

• Available staff

• Working hours

• Services offered

This turns the store into a digital showcase of the establishment, strengthening the direct relationship with the customer.

📊 Strategic Value of the Module

The GanFarm Online Store Module transforms production into a real and measurable business.

It allows:

• Selling without intermediaries

• Centralizing sales, orders, and invoicing

• Integrating production, stock, and commerce

• Analyzing profitability by product

• Professionalizing rural direct sales

• Digitizing the producer–customer relationship